Identity

BrandGuidelines

Reference for designers and developers building on the preunec identity.

Wordmark

preunecOn light
preunecOn dark

Always lowercase, Sabon Bold, uniform colour — navy on light surfaces, white on dark. Never apply a two-tone or gradient to the wordmark.

Clear space & size

1× cap-height1× cap-height1× cap-height1× cap-heightpreunec

Maintain clear space of at least 1× the cap-height on all four sides. Minimum size: 80 px wide on screen, 20 mm wide in print.

Usage

Do

preunec
✓
Navy on light background
preunec
✓
White on dark (navy) background
preunec
✓
Adequate clear space on all sides
preunecEU Technology Partner
✓
Accent colour used sparingly for a highlight

Don't

preunec
✕
Stretched or distorted wordmark
preunec
✕
Gradient or multi-colour fill on the wordmark
preunec
✕
Low contrast — navy on a dark surface
preunec
✕
Rotated and drop shadow added
preunec
✕
Uppercase with altered letter-spacing
preunec
✕
Crowded — no clear space

Colour palette

Navy

#0D112F

var(--brand-navy)

Deep Blue

#233083

var(--brand-blue)

Cyan

#0693E3

var(--brand-cyan)

Purple

#9B51E0

var(--brand-purple)

Teal

#00D084

var(--brand-teal)

Amber

#FCB900

var(--brand-amber)

Grey

#F5F6FA

var(--brand-grey)

Gradients

Brand gradient

Primary — navy → deep blue → cyan

.gradient-brand

Brand soft

Accent — deep blue → cyan → teal

.gradient-brand-soft

AI gradient

Deep blue → purple

.gradient-ai

Eco gradient

Cyan → teal

.gradient-eco

.text-gradient-brand

European Technology

Use .text-gradient-brand for gradient-filled headline text. Apply it to the element that directly wraps the text node.

Typography

preunec

"Building Europe's digital future"

Brand / Sabon Bold — wordmarks, display headings

Software. AI. Research.

Consulting. Dissemination. Impact.

Plus Jakarta Sans — section headings (h1–h6)

preunec GmbH is a European technology partner operating at the intersection of software engineering, artificial intelligence, and research.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm — 0 1 2 3 4 5 6 7 8 9

Inter — body text, UI copy, code

Usage rules

1

The wordmark is always one uniform colour — navy on light backgrounds, white on dark.

2

Never stretch, skew, recolour, or apply a gradient to "preunec".

3

Maintain clear space of at least 1× the cap-height on all sides of the wordmark.

4

Minimum wordmark size: 80 px wide on screen, 20 mm wide in print.

5

Accent colours (Cyan, Teal, Amber) are for highlights and CTAs, not for large fills.

6

Navy is the primary background for dark surfaces; never substitute another dark colour.

Press kit

Download official assets for editorial use, partnership materials, and EU project reports.

Questions?

For brand or press enquiries, contact us at info@preunec.com